A Creative Agency
Naval Group Australia needed to communicate the key benefits of submarines to the public by bringing these complex machines to life - without any physical assets.
We worked closely with Naval Group Australia to identify and address key misunderstandings and information gaps about submarines. Then modelling from scratch, our 3D team and art directors developed an animation style that took viewers on an underwater journey of discovery.
The campaign was delivered across social channels via hero video, cutdowns and infographics with 95% positive sentiment from comments. The piece has also won various awards in the categories of 3D animation, art direction and information video.